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Imperial Tours Launches “China Escapades”

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Imperial Tours is expanding its portfolio with the launch of China Escapades, a new FIT product targeted to more independent and adventurous travelers seeking greater autonomy to explore China’s sights, sounds and culture. Until recently, Imperial Tours provided only small luxury tours called Ultimate China. These were fully inclusive and designed for travelers who wanted a travel experience where every aspect was taken care of for them.

“With demand for travel to China growing, our research in the luxury travel advisor community has shown that there is a need for an alternative to our current ‘hosted’ FIT product at a more accessible price point so we developed China Escapades,” says Guy Rubin, founder and managing partner of Imperial Tours.

Generally speaking, China Escapades clients seek more independence in their travels and not the extra service a China Host provides. These customers opt for direct rather than mediated contact with local Chinese suppliers to add to their overall understanding of the destination. For service and security, however, China Escapades guests have access to a western Virtual Concierge through a pre-programmed mobile phone 24/7. 

For enhanced flexibility, dinners are not included in China Escapades itineraries but Imperial provides guests with restaurant recommendations and designs suggested menus. Additionally, China Escapades do not offer tours in Lhasa, Dunhuang or Huangshan.

The Ultimate China client, on the other hand, prefers that a China Host take care of all the details, such as wake-up calls, restaurant menus,shopping recommendations to non-commissionable venues, fine-tuning an itinerary in real-time, and more. 

China Escapades are priced around $800 pp dbl per day. For more information, call (888) 888-1970, e-mail margot@imperialtours.net or visit imperialtours.net.

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